Who we are

The Casual Pet Supply is an independently owned pet retailer based in San Diego, California, built around a simple idea: pet products should feel casual in budget, but serious in quality. We focus on offering trusted, branded products that help modern pet parents care for their animals with confidence.

The Casual Pet Supply takes a very hands-on approach to the business. We carefully select every product with three things in mind:

  1. Safety & quality for pets

  2. A smooth buying experience for customers

  3. Protecting and elevating the brands we partner with

What We Stand For

  • Quality over quantity:
    We are not trying to list everything under the sun. Our goal is to curate a focused assortment of reputable brands that we can stand behind and actively support.

  • Brand-first mindset:
    We understand how important it is for established brands to be represented consistently and professionally online. We respect MAP policies, pricing guidelines, and channel strategies - and avoid practices that damage brand perception or create channel conflict.

  • Professional online presence:
    As as online reseller, we prioritize accurate listings, clean catalog data, and thoughtful content that reflects each brand’s identity. That means correct variations, clear images (where licensing allows), and product details that reduce returns and customer confusion.

How We Work With Brand Partners

  • We treat every brand as a long-term partner, not a short-term opportunity.

  • We’re responsive and easy to work with — open to feedback on how your products should be positioned and presented.

  • We focus on reliable sell-through, not reckless discounting. Our goal is to help your products reach the right customers while maintaining brand value.

  • We’re committed to ethical sourcing, authentic inventory, and transparent communication.

Why Partner With The Casual Pet Supply?

If you’re looking for a reseller who will treat your brand with the same care you do, that’s exactly how we operate. You won’t be one of hundreds of anonymous SKUs in a catalog — you’ll be a featured part of a curated selection of quality pet products.

We’re excited to build relationships with brands that value:

  • Long-term, mutually beneficial partnerships

  • Strong brand integrity and compliance

  • A customer experience that reflects well on your company

If this aligns with how you want your products represented we’d be honored to talk about how The Casual Pet Supply can support your growth & beyond.

Dog on the beach holding an orange frisbee in its mouth, waves crashing in the background, and footprints in the wet sand during sunset or sunrise.

Contact us

Are you a manufacturer or distributor interested in partnering together? Simply fill out the form, and our team will reach out to you within the next 24-48hrs.